Diploma in Advertising, Marketing and Events (DAME) offered by B. K. Birla College of Arts, Science and Commerce (Autonomous), Kalyan affiliated to the University of Mumbai. It is a uniquely blended programme that gives students specialized knowledge in Media, Marketing and Events Industries. Through its contemporary curriculum, students will be acquainted with current trends and will be prepared to deal with challenges in the 21st century.
One of the significant advantages of this programme is that it opens doors for career in multiple industries. Depending on their interests and skills, students can embark on their professional journey in the field of their choice.
Kalyan
Campus
1 Years
Duration
10 + 2 (Any Stream)
Eligibility
1.1 Introduction to Event Management
1.2 Event Management Planning
1.3 Event Production - Process & Resource
1.4 Event Hospitality, Law & Permissions
1.5 Communication, PR & Presentation Skills for Events
1.6 Practical Event Management - I *
1.7 Personality Development Skills
2.1 Advertising and Sales Promotion
2.2 Event Marketing & Sponsorship
2.3 Special Events – Wedding Planning & Live Events
2.4 Event Cost Accounting & Finance Management
2.5 Media Management
2.6 Practical Event Management - II*
2.7 Effective Presentation Skills
